Its October the First! Just 3 months left until the end of 2018. Many of us haven’t even started keeping the resolutions they planned when the year began. The last 3 months of the year is also predicted to be extremely profitable to manufacturers, suppliers, sellers and customers. It’s a period of festival shopping and also a time for taking a well-deserved family vacation.
Big marketers, retailers and ecommerce players are expecting the festival season to boost their sales, even more than the same period last year. This, despite the depreciating rupee and rise in fuel prices. Top consumer electronic brands such as Panasonic and Sony, along with the top 2 e-commerce marketplaces in India, Flipkart & Amazon, are all gearing up for one helluva festival shopping season.
There is no doubt that the festival shopping for this year will grow by the double digits, thanks to a positive GDP growth of 8.2% during the last quarter towards the macro-economy. The sales will be firing on all cylinders also because of the easy and wider availability of consumer finance. Despite the decrease in the Rupee, you can expect a steady growth in smart television sales, thanks to the start of Hero ISL, India’s tour of Australia and the English Premier League’s importance phase.
Appliances such as refrigerators and washing machines could be poised to jump a double digit growth after the GST slash in July. Consumers who are salaried and living in tier II cities are bound to influence discretionary spending. The GST on electronic products were slashed from 28% to 18%. A good monsoon has also stabilized demand in rural areas towards electronic products.
It is historically observed that a festive spending or festival shopping period is observed from the start of October continuing to much after the New Year. Consumers spend more during the last 3 months of the year, than they do during the whole year. Last year, the pre-GST sales had taken the gloss off the yearly Diwali spending spree. This year however, there will be many who will not be denied.
The depreciating rupee will also ensure that retailers will increase prices of their products and commodities. The discretionary spending for white goods even in small towns are expected to become stable thanks to a good monsoon. The festive period would have gained significance with Onam, but the floods in Kerala were a difficult time for everyone across India. The washout now subsided, there are hopes that southern India will contribute heavily towards festive shopping towards the end of the year.
Diwali, which will be celebrated between the 5th of November to 9th of November, accounts to between 35-40% of various consumer industries. There never is a dull moment during Diwali. The purchase sentiment during Diwali is unique. Retailers will no doubt shower consumers with discounts, but the trend this year would be focused on a ‘Wardrobe Refresh’ rather than the same old discounts, offers and schemes.
Online marketplaces are bound to witness a boom in discounts, deals and finance options to appease the surge in sales. Categories such as television, apparels and smartphones together constitute close to 72% of online sales. This festive spending season is expected to be the biggest in terms of new customers, adoption of digital payments and traffic visiting the stores. The Big Billion Day is expected to being on October 9th, which will go until the 13th of October 2018.
Online Shopping in India
The number of online shopping consumers will cross 120 million by end of this year. This number will be surely aggravated by the festive season that is kicking in, with rains coming to a pass. Online shopping websites will be splurging out discounts, deadline day deals, deal of the day, festival shopping day and other consumer capturing gimmicks to boost their sales.
The growth in online shopping can be attributed to the improved logistics support that India has witnessed. Just last year, more than 108 million customers shopped online. If you look at the device platform, mobile topped the list with close to 65% of shoppers preferring it. Apparel and accessories (54%), beauty and personal care (43%) were the top two categories with electronics (33%) coming a distant third.
The growth in the online consumption is attributed to improvement in logistics. If we look at last year’s data, India witnessed more than 108 million consumers shopped online in the year 2017. Also, mobile was highly penetrated category in the 2017 as over 60-65 per cent of online shoppers would opt for placing their orders on mobile phones from the present 40-45 per cent, the study projected. In 2017, the frequency of purchase was also higher for categories like apparels & accessories (54%), beauty & personal care (43%) products in comparison to electronics (33%),
Whether it is consumer durables, electronic appliances, kitchen appliances or fashion apparel. Whether it buying something for Ganesh Chaturthi, gift a loved one or upgrade your personal gadgetry, whatever the reason, an online shopping loan can get you through the online website checkout with ease.
When Flipkart came up with the Big Billion Day sale, the traffic they received just overwhelmed their website. This also showed us the sheer interest that we Indians have in shopping online. The fight to capture the ecommerce market share in India has given rise to the Great Indian Festival or BBD sale and of course the flash sale by some smartphone sellers. Online shopping also encompasses grocery shopping now, and of course, ordering food online.
Online retail shopping has also seeped into smaller Indian cities. With almost everyone armed with a smartphone, and sometimes shopping apps built-in, online shopping has become a snap. Mobile phones continue to hog a larger chunk in online sales, but large appliances and clothing aren’t far behind. Another reason why we love shopping online is that of promotional campaigns and discounts available. There are many of us who now await discounts, offers and flash sales.
Despite online shopping making it convenient for us to shop from sitting on our couch, many of us still prefer the “Yaar, jaanch karke, parakh kar kharidna hain” method. The market for that will never cease. We need that assurance from the dealer; we want to know where to come back in case the product is faulty or starts giving problems. Buying gold for a wedding, buying a new washing machine, buying a new PlayStation etc. are just some examples where we prefer looking at how the products works, what are the color options or what are the brand alternatives for the same.
So, shopping in India will always have an audience. Whether it be shopping online or shopping from a superstore, the joy, the status symbol and the time killing benefits of shopping for Indians will never go away.
Shopping Loan Benefits in India
Loan Singh’s hassle-free process and quick approval shopping loans are perfect for salaried individuals like you who are too busy to even take rest. The attractive EMIs and interest rates at Loan Singh, make shopping loans affordable to repay back. Add luxury to your mundane lives without putting too much strain on your finances. Your dreams are our dreams. We help turn your dreams into reality. Brand new appliances and electronic products are also needed in case you are relocating due to your job. The job relocation personal loan at Loan Singh helps cover exactly this.
Loan Singh’s easy EMI calculator can help you understand how much you need to pay in order to clear your consumer durable loan. The calculator only needs your intending loan amount and tenure for telling you how much you need to pay each month. The consumer durable loan can be availed between Rs. 50,000 and Rs. 5 Lakhs.
Another huge benefit you have with a Loan Singh shopping loan is that you have the freedom to choose where you want to spend your loan amount on. You can apply for a shopping loan and utilize the cash to spend on an Amazon, some on Flipkart or some on Snapdeal. Unlike so many ecommerce websites that let you gain discounts for possessing a debit card or points of a particular finance provider, Loan Singh’s personal loan can be utilized to be spent on the website you want and on the product you want to spend on.
About Loan Singh
Loan Singh is a digital lending platform that prides in providing online personal loan or unsecured personal loan to salaried individuals. You can apply for quick funds as an easy emergency loan which is not a bank loan. We provide a loan with the best personal loan interest rates. The instant funds, or instant loans, are loans between Rs.50,000 and Rs.5,00,000 taken for purposes such as:
- Home improvement loan/Home renovation loan
- Marriage loan/ Wedding loan
- Medical loan
- Used vehicle loan
- Consumer durable loan
- Vacation loan
- Debt consolidation loan
- Credit card refinancing loan
- Job relocation loan
- Travel loan
- Festival loan
- Gold jewelry loan
- Shopping loan
- Lifestyle loan
You can calculate your easy EMIs using our personal loan EMI calculator. We accept bank statement and PAN, for quick loan approval. A bad credit score or credit report errors can lead to personal loan rejection. The ‘Loan Singh Finance Blog’ is one of the best finance blogs in India. Loan Singh is a product of Seynse Technologies Pvt Ltd and is a partner to the Airtel Online Store.
Loan Singh’s Online Presence
Loan Singh is not an anonymous digital platform. We are present on almost all leading social media platforms. All you need to do is look for us. You can find us on Loan Singh Facebook, Loan Singh Twitter, Loan Singh YouTube, Loan Singh Pinterest, Loan Singh Instagram, Loan Singh LinkedIn, Loan Singh Blogarama, Loan Singh Google Review, Loan Singh Medium, Loan Singh Reddit, Loan Singh Tumblr, Loan Singh Scoop It, Loan Singh Storify, Loan Singh Digg and Loan Singh Blogger.